GEO & AI visibility
Manage the way generative AI represents your organisation as a matter of reputation, expertise and trust.
When you need support
Your organisation is missing, inaccurately described or associated with outdated information in AI answers. You want to understand the sources behind those answers and improve the information available.
How we work
We define questions that reflect your audiences’ needs, analyse answers and sources, then prioritise corrections and reference content. We work with your experts and web team on evidence, accessibility and measurement. Comparisons use an explicit scope; no citation or ranking is guaranteed.
What we build together
GEO audit and representation assessment
Mapping audience questions and influential sources
Reference content and supporting evidence
Dashboard covering presence, accuracy and citations
Explore further
GEO becomes part of the communications department’s mandate
Related sectors and situations
Explore further
When to bring us in
Missing mentions, outdated information, confusion with competitors or overlooked expertise require a baseline assessment before new content is commissioned.
What the engagement delivers
Question panel; archived answers; source mapping; correction plan; dashboard separating presence, accuracy and citations.
Prepare for our first conversation
Identify priority brands, countries and languages, audience questions and problematic answers with their dates and engines.
An agreed scope of work
We agree on objectives, audiences, markets, deliverables, responsibilities, timing and availability. The proposal separates advisory work, content production and any third-party services. Media coverage, search rankings and regulatory outcomes cannot be guaranteed.
How an engagement works
- Frame the decision: focused interviews, available evidence, constraints and criteria for success.
- Develop the response: diagnosis, reasoned options, messages and materials reviewed by the designated owners.
- Prepare delivery: a timetable, clear responsibilities, spokesperson preparation and response scenarios.
- Review and adapt: assess activity, unresolved questions, lessons and the next decisions.
Assess your visibility in AI answers
A short introduction is enough to start: your organisation, the decision at hand, the audiences involved and your deadline. Confidential documents can follow through an agreed channel.
Email Belief SystemFrom insight to action
Technology, AI and cybersecurity
Technology earns credibility when people understand what it can do, what it cannot do and who is accountable.
Finance, banking and insurance
Trust in financial services depends on consistency between governance, decisions and public explanations.
Reputation dashboard: template and indicators
A reputation dashboard should inform decisions.