Advising communications leaders
FRENGESIT中文한국어日本語DEIndia · ENहिन्दी
Belief System / Opinion

News & perspectives

Understanding change. Examining decisions. Independent perspectives on society, leadership, science and international affairs.

Science & responsibility

Nobel 2026: how to explain a discovery without promising an immediate revolution

Nobel week is an opportunity to explain research, its limits and the work between a discovery and a useful application.

Opinion · 5 min read
Geopolitics & business continuity

The Red Sea: when a trade route becomes a political risk

Disruption around the Red Sea requires companies to connect geopolitical analysis with people’s safety, operational choices and credible customer information.

Opinion · 5 min read
Geopolitics & accountability

Ukraine: what does it take to sustain a commitment through a prolonged war?

Support needs more than an announcement: clear definitions, continuity, implementation and a record of how commitments respond to changing needs.

Opinion · 5 min read
Economy & transparency

Energy prices: how to explain a cost a company does not fully control

External shocks do not remove the need to explain commercial choices, contractual timing and what customers actually pay.

Opinion · 5 min read
United States & the economy

US midterms: the cost of living cannot be answered with a narrative alone

Ahead of the November 2026 midterms, everyday costs expose the limits of economic messages that fail to address what households actually experience.

Opinion · 5 min read
United States & trust

US midterms: voting against someone does not necessarily mean trusting the alternative

Electoral preference, rejection and durable trust are different measures. Reading the September 2026 AP-NORC findings without turning them into a forecast.

Opinion · 5 min read
United States & public affairs

Midterms 2026: European companies need to look beyond Washington

For European companies operating in the US, federal politics must be connected to the states and communities where investment decisions take effect.

Opinion · 5 min read

Discuss your challenge

A short introduction is enough to start: your organisation, the decision at hand, the audiences involved and your deadline. Confidential documents can follow through an agreed channel.

Email Belief System